
ABOUT CARDINAL SALES
Connecting manufacturers, dealers, and integrators across the Midwest since 1968.
BUILT ON RELATIONSHIPS. DRIVEN BY EXPERIENCE.
For over five decades, Cardinal Sales has been building trusted partnerships between leading manufacturers and AV professionals throughout the Midwest. Our commitment to service, expertise, and integrity drives everything we do.
Indiana · Kentucky · Michigan · Ohio ·
Western Pennsylvania · West Virginia

MEET THE TEAM

Keith Selby
President
IN & KY Sales Rep

Jon Black
OH Sales Rep

Stephanie Selby
WPA, MI, WV Sales Rep

Jennifer Marr
Office Manager

Max Selby
Sales Support
SINCE
1968
OUR LEGACY
Founded by Sumner Selby in 1968, Cardinal Sales has grown throughout the years by staying true to our values—building long-term relationships, delivering outstanding service, and representing the best manufacturers in the industry. Our legacy is built on trust, and our future is built together with the partners we serve.

